Group CEO Pawl Cubbin
Independent agency Zoo Group formally closed its Canberra office last week and now it’s been revealed its sydney office liquidation-163707579/2e334ae5-9607-44bc-93e0-7d43551c12d7″ target=”_blank”>entered into liquidation in February.
News of the liquidation, which was shared to AdNews via various anonymous sources, counteracts claims from Zoo Group founder Pawl Cubbin, who only a week ago told AdNews he was turning his focus to the “successful” Singapore and Sydney offices.
The Melbourne office also entered into liquidation in November 2017, which again went against what Cubbin told AdNews last year.
When asked about the potential closure of the Melbourne office in August 2017, he said it was “firing” and Zoo had a “huge opportunity there”.
He explains he did have big plans for the Melbourne office and BWM former managing director Mark Watkin had agreed to lead the team following the departure of managing director Matt Rose.
When Watkin fell through and joined a bike sharing startup Cubbin says he decided to cut his losses and “immediately” liquidate the business.
Likewise, the Sydney office was left without leadership following a mass exodus that saw managing director Will Reynolds exit in August.
Cubbin describes himself as an “honest guy” and a…